The Skateroom

Project information

Year

Year: 2016

Client

Client: The Skateroom

Type

Type: Web Design

Sector

Sector: Art & Culture

Credits

Role: Designer
Agency: Base Design


Sector: Art & Culture

Role: Designer
Agency: Base Design


About the project

The Skateroom is a social entrepreneurship whose main purpose is to help empower youth using art and skateboarding. They collaborate with contemporary artists to create editions of artwork on the medium of skateboards. Artists The Skateroom has collaborated with include Ai Weiwei, the Andy Warhol Foundation, Nobuyoshi Araki and Paul McCarthy.

Our goal was to create an online store where emphasise was put on the story behind each product and collaboration. The storytelling was a key aspect for the information architecture and overall design of the website.

Matthias likes Tettigonia viridissima, Pastoe, Yasujirō Ozu, Dragon Ball, Bossa Nova, Kabuki theatre, Shoegaze, Monosodium glutamate, Ingmar Bergman, Constantin Brancusi, Mackintosh, Pi: The movie, Nobuyoshi Araki, Chungking Express, Final Fantasy, Kedr Livanskiy, Yellow Magic Orchestra, Comme des Garçons, Dieter Rams, Kimchi, Andrei Tarkovsky, Gerrit Rietveld, Hōrensō, Factory records, Solaris, Ryokan, Tadao Ando, Max von Sydow, Setsuko Hara, One Piece, Hochschule für Gestaltung Ulm, Ryu Chishu, Hans J. Wegner, Nissan Skyline GT-R, Mikio Naruse, Archipelago of Gothenburg, Switzerland, 2001: A space odyssey, Haruomi Hosono, Boards of Canada, Jaakko Eino Kalevi, Mujirushi Ryōhin, Susumu Yokota, Dragon Quest, Hiroshi Sugimoto, Kishin Shinoyama, Max Bill, Børge Mogensen, Kitsune Udon, Jon Hassell, Kosmische Musik, Koyaanisqatsi, Acne Studios, Philip Glass, Lago di Como, Ryuichi Sakamoto, Miles Davis, Functionalism, Kepler triangle, Stig Lindberg, Alvar Aalto, Johann Sebastian Bach, Porter Yoshida, Wabi-sabi, Max Ernst, Krautrock, Brian Eno, Ren Hang, Jean (Hans) Arp.